13: Conceptual Narrative, Part 1

Ideacraft: How To Draw Pictures That Speak Louder Than Words

Part 1 - Ideation Fundamentals(44 Lessons )

13: Conceptual Narrative, Part 1

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Mario Klingeberg
Since I quite literally put my spotlight on hell during the last assignment, I wanted to explore something more uplifting this time. I set out to find a positive interpretation of 'corrosion' and landed on a metaphorical use: the slow dissolution of old, unhealthy stereotypes. My use case is as follows: Industry: Print lifestyle magazine Theme: Corrosion Category: Science-based self-improvement Target Audience: Readers (ages 14–49) interested in body positivity, emotional resilience, and evidence-based personal growth Title: LOVE YOURSELF – Reclaiming the body from perfectionist ideals isn't just empowering — it's clinically associated with lower stress, better relationships, and higher self-esteem.
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About instructor
From rocket ships to rock stars, NASA to Rolling Stone; I draw pictures that speak louder than words. Artist & Professor
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