Ideation Part 3 - Areas of Opportunity
Ideation Part 3 - Areas of Opportunity
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16:35

Ideation Part 3 - Areas of Opportunity

791

Ideation Part 3 - Areas of Opportunity

791
Scott Flanders
The page is getting full...but we're not done yet!
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Andre Camargo
Hey, great finish to the ideation process! Thanks for the lesson Scott. I just wanted to share, that I followed this process for a small job I did which had nothing to do with creatures but was a crest for a school and it was very well received by the client. The client had little idea what it should look like and asked for visual inspiration to start with. I did "Scotts" brainstorming, added little visual representations for small portions of the crest and kept asking questions on the A3 (sheet) with pencil. Like, what animal could fit the school, the region, the history. Which elements of the city, landscape could be associated and so on. From the first A3 sheet, I let them choose and discard elements they liked or didnt liked and did follow-up sheets which combined or concentrated on what they found fitting. This continued to the digital stage, different shapes for the crest, forms and colours, which led to a satisfactory design for the client. What I only realized throughout the process, that these form of milestones (rough ideas, refined ideas, digital versions, variants, etc) collected on sheets of paper actually helped me to plan my hours, costs and feedback meetings with the client. When I had my loose ideas in sketchbooks, digitally, or on loose single sheets, it was sometimes difficult to communicate which effort you put in the final design because it was so spread out. The A3 sheet method visualizes the process not only for me, but also for the client. They felt great to have a big stock of ideas to choose from, felt included in the process and everybody was happy.
Scott Flanders
Thasswutimtalkinbout. Good for you man. Thanks for sharing this :)
Jean-Rene Losier
That tip about using the entire page and how the constraints of space end up motivating different designs is gold!
Scott Flanders
Thanks a lot. It's very similar to the 'abstract shape exercises' you'll see on IG where you attempt to develop a face within the constraints of the shape which has been laid down. The way you and I have done it here is sorta like the inverse of the same idea, but applied to the character's body shape. I find that the constraint of 'limited available space' consistently seems to push me in ways I might not have considered if left entirely up to my own devices. I'm really glad to hear that you're having a good time :)
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About instructor
Chief Creative Officer at Little Bang Inc. I'm especially passionate about character design, creature design, and sculpting.
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